Job Description
Job Title: Social Media Staff – Real Estate
Type: Full-Time, Freelance (with potential to expand to full-time)
About the Role:
We are a growing real estate business in Lagos & Abuja specializing in luxury, affordable, and commercial properties. We’re looking for a talented Social Media Manager to build our online presence, engage our audience, and establish our brand as a top source for Lagos real estate insights. This is an exciting opportunity to shape our voice in a dynamic market and connect with local and international clients.
Key Responsibilities:
– Develop and Execute Social Media Strategy: Create, schedule, and post high-quality, engaging content across platforms, particularly on Instagram. Content will focus on property showcases, market insights, neighborhood spotlights, client testimonials, and lifestyle content.
– Content Creation: Collaborate to design visually appealing posts (photos, videos, Stories, Reels, carousels) that align with our brand and attract our target audience.
– Engagement and Community Building: Actively engage with followers, respond to inquiries, and build relationships in the real estate and lifestyle communities to grow brand awareness and drive leads.
– Analytics and Reporting: Monitor social media metrics, provide monthly performance reports, and adjust strategies to improve engagement, reach, and follower growth.
– Stay Updated on Trends: Keep up with social media and real estate trends, optimizing content for the latest formats and audience preferences.
Qualifications:
– Proven experience managing social media accounts (real estate or lifestyle industry preferred).
– Strong knowledge of Instagram and Facebook, with an understanding of tools like Canva, Adobe Spark, or other content creation apps.
– Ability to create, edit, and curate high-quality visual and written content.
– Strong communication and organizational skills.
– Knowledge of Nigerian real estate market trends is a plus.
– Experience using analytics tools to assess content performance and guide strategy.
What We Offer:
– A collaborative work environment where you’ll be an integral part of brand growth.
– Opportunity for career development as we expand into new markets.
If you’re passionate about social media and want to help shape the future of real estate online, we’d love to hear from you! Please apply with your resume and examples of past social media work. Please share to info@thepalmscourt.com